As states sway between reopening and reclosing, your behaviors and attitudes continue to shift. What activities are you engaging in most recently and what do you plan for the future? How concerned are you about COVID-19 today?
With each edition of the survey, over 10,000 of you have shared your thoughts with us. These surveys on consumer confidence have asked you about the following topics:
- Changes in online shopping habits
- Engagement in everyday activities
- Outlook for future engagement in activities
- Concerns that may impact confidence
- Overall shifts in spending
What We’ve Learned
As of June 29th, over a third of you (35%) report spending at least 51% of all your purchases online. When asked about spending habits, a majority of you (57%) claim to be spending the same amount of money now compared to last month. Another 20% report spending more and 23% are spending less.
The top reported activities include purchasing groceries in-store (70%), picking up food for takeout (49%), and buying household essentials (46%). Other popular activities include going to the bank or post office (35%), buying health & beauty items (33%), and purchasing apparel (30%).
Within recent weeks, we notice a significant increase in reported purchases in the apparel and health & beauty categories. Recent restaurant dining activity has also surged, with 20% reporting eating out at a restaurant recently. Plans to dine out in the next few weeks are even higher, with 32% of you looking forward to eating out soon.
When looking at concerns, we notice that the concern over contracting COVID-19 remains very high. In general, 89% of you report some degree of concern over contracting the virus — a number that’s highest in the Northeast (90%). Other top concerns include anxiety over small crowds (82%) and concerns over small to mid-sized businesses (91%).