Apple is planning to release three new iPhone this year, including the largest model in the company’s history. In addition, an upgraded smartphone that’s the same size as the iPhone X and a cheaper model that maintains some of the phone’s key features will be released.
The company is trying to cater to the increasing number of tech consumers who desire the multitasking attributes of “phablets.” According to sources familiar with the products, they’re also appealing to people looking for more affordable versions of the iPhone X.
They’re reportedly going to announce the new phones this coming fall.
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After iPhone X Feedback, Apple Tries Again with Three New iPhones
Apple heavily publicized the iPhone X, but the company’s flagship smartphone has failed to meet their expectations. In the fourth quarter of 2017, they sold 77.3 million iPhones – less than the 80.2 million units that analysts projected.
Some consumers were frustrated by the phone’s steep price, but wanted cutting-edge features that aren’t available on the iPhone 8.
The new iPhone will feature a screen that’s close to 6.5 inches, making it one of market’s largest mainstream smartphones. The body of the phone will be similar in size to the iPhone 8 plus, but with a screen that’s almost an inch larger due to the edge-to-edge design.
This larger screen is meant to appeal to multi-tasking business consumers, who want to use their phones to craft emails or manage spreadsheets. One person familiar with the giant phone’s development says that some prototypes feature a screen resolution of 1242 x 2688. The tech giant also plans to use the iPhone X’s OLED technology and Face ID scanner. But one of the main concerns is whether or not the new and larger phone will impact iPad sales, which have just recently started to increase.
In addition to the new phone-tablet model, Apple plans to update the regular iPhone X. Both the larger phone and the updated iPhone X will use A12 processors and continue to feature stainless steel edges.
What Other Changes Can You Expect?
The company is contemplating adding a gold color option to the iPhone X update and the larger smartphone. They attempted to add gold for the current iPhone X, but production problems got in the way of its development. The gold option goes over especially well with consumers in Asia, which might help to boost sales in the region.
Apple is also considering offering a dual-SIM card option for the larger iPhone in some regions. That would allow people to use their phones in countries with different carrier plans, without having to change out the sim card. That feature has become especially popular amongst persons in Europe and Asia who consistently visit different countries for work. However, they oud wait until E-Sim technology allows phones to connect to multiple networks without a removable chip.
These new iPhones will feature an updated operating system. Most likely called iOS 12, the new system will include:
- Upgraded augmented reality capabilities
- Better Sir integration
- Digital Health Monitoring
- Use of Amojis in FaceTime
Apple Will Also Introduce a Less Expensive Model
By deciding to build a cheaper phone, Apple is acknowledging that the current iPhone 8 too closely resembles the iPhone 6. They’re created a cheaper phone that still maintains the updated features that consumers expect, including the edge-t-edge screen and Face ID that the iPhone X currently has.
The tech titan has attempted to produce cheaper smartphones in the past, which hasn’t gone over well. When they created the iPhone 5c, it became quickly apparently for $100 more consumers could buy a 5s with more advanced features. To eliminate the risk of poor development, Apple is trying something different this time. They’re using a cheaper phone body but including the features that consumers seem to prize the most – the Face ID and edge-to-edge screen.
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Data Source: Bloomberg.com